Publisher Program

Monetize Your Editorial Reach
With Premium Lending Partners

Earn from sponsored content, embeddable comparison widgets, and lender placements built around your editorial voice. For media brands, trade publications, and content platforms.

Free to apply · No commitment · Reviewed within 5 to 7 business days
500K+
Monthly Visitors
60+
Vetted Lender Partners
40+
Loan Categories
93%
Business-Owner Audience
Publisher Benefits

Built for Publications That
Serve Business Owners

We work with publishers whose editorial voice business owners already trust. Here is what approved publishers gain access to.

Revenue

Sponsored Content and Lender Placements

Earn from sponsored articles, branded content features, and direct lender placements produced in collaboration with our vetted partners — all disclosed, all on your terms.

  • Flat-fee sponsored content paid monthly
  • Clearly disclosed — editorial independence always protected
  • All placements approved by your team before going live
Tools

Embeddable Widgets and Dedicated Support

Add our live lender comparison charts directly to your content with a single embed. Your readers get genuine value on the page — and you earn on every click through to a lender.

  • Embeddable comparison widgets — drop-in, no dev work
  • Monthly performance reports on placements and earnings
  • Dedicated publisher manager from onboarding onward
Publisher Application

Apply to Join
the Publisher Program

Fill in the form below and our partnerships team will follow up within 5 to 7 business days.

Publisher Application

BusinessLoansIQ Publisher Program  ·  Fields marked * are required

Enquiry received! Our partnerships team will be in touch within 5 to 7 business days. Check your inbox for a confirmation from partners@b2bnco.com
FAQ

Publisher Program
Questions, Answered.

Everything publishers ask before applying.

We work with editorial publishers, newsletter operators, trade publications, financial content sites, and independent media brands whose primary audience includes business owners, entrepreneurs, or finance decision-makers. You do not need to be a financial publication — a genuine, engaged readership of business owners is what matters most.

Revenue structures vary by placement type and are agreed during onboarding. Options include flat-fee sponsored content, revenue-share on embedded comparison widget clicks, and performance-based arrangements. All terms are transparent and confirmed before any content goes live.

No. All sponsored content is clearly disclosed and produced collaboratively — we never require editorial placements your team has not approved. Your voice, standards, and audience trust are your most valuable assets, and we treat them as such.

Our team reviews all applications and responds within 5 to 7 business days. Approved publishers are introduced to a dedicated partner manager who handles onboarding, lender matching, and first-placement coordination.

Yes, by either party. If a publication's practices become inconsistent with our quality standards or harm our lender partners, we reserve the right to end the relationship. Publishers may also exit at any time with reasonable notice.